SOCIAL MEDIA MANAGER

Job Responsibilities

· Manage social media campaigns and day to day activities.

· Manage presence in social networking sites.

· Brand advocacy (Find blogger, forums, and influencer to work with).

· Seed content into social networks

· Write editorial content

· Create and upload videos to Youtube, Facebook, and Instagram.

· Develop benchmark metrics to measure the results of social media programs

· Analyze and evaluate social media campaigns and strategies

· Report on effectiveness of campaigns.

· Monitor trends in social media

· Monitor the activities of main competitors in social media

· Monitor social space for brand and related topics and conversations

· Understand how social media impacts search traffic

· Ability to create cutting-edge social media and digital marketing content.

· Oversee social media accounts design (e.g. Facebook timeline cover, profile pictures and blog layout)

· Suggest and implement new features to develop brand awareness, like promotions and competitions

· Stay up-to-date with current technologies and trends in social media, design tools and applications

· Monitor SEO and web traffic metrics

· Stay up-to-date with current technologies and trends in social media, design tools and applications.

Requirements

· Proficient in Social Media Targeting and Communication.

· Engage customers and target prospects on social platforms while leveraging influencers.

· Fluent in Facebook Analytics, Reports and optimization, and Facebook Insights.

· Experienced in analysing metrics, identifying trends, and optimizing performance

· Delivered social media monitoring and effectiveness reports for senior management.

· Measured ROI of existing social media and accordingly optimized tactics to boost ROI.